We are India’s Leading Personal Loan DSA

Earning Opportunity for all existing agents with Ruloans Loan Partner Program

Who can Become a Personal Loan DSA with Ruloans?

Enhance your professional status. Fire up your entrepreneurial instincts and drive into victory! Any person with interpersonal skills and a passion for success can be a part of Team Ruloans.

Loan Agent


Financial Analyst

Mutual Fund Agent

Chartered Accountant


About Loan Agent Partner

You're a Loan Agent who is knowledgeable about all types of loans offered by the financial institutions you represent and can advise people on the best options. Get your Ruloans Loan Agent Partner Advantage now and advise people on how to finance their dreams!

Help finance your clients' futures now

Personal Loans

Home Loans

Business Loans

Auto Loans and More

What Are The Eligibility Criteria For The Ruloans Personal Loan DSA Registration Process?

Ruloans Distribution Services Private Limited (RDSPL), a registered DSA, has partnerships with more than 265 leading Banks and NBFCs to offer loans in more than 2000 cities in India. Ruloans retail portfolio includes Personal Loans, Business Loans, Home Loans, Loan against Property or Mortgage Loans, New Car Loan , Used Car Loan & Car Refinance, Credit Cards, and more. Eligibility criteria to operate as a Loan DSA Partner or Loan DSA Franchise are as follows:


You must be over 25 years of age.


You must be a Resident Citizen of India

Educational Qualifications

There are no educational requirements to qualify as a Ruloans Loan DSA Partner

Professional Qualifications

Whether you are a working professional, or a business owner, you are welcome to register as a Ruloans Loan DSA Franchise

Process Of Personal Loan DSA Registration

Registering to partner with Ruloans makes for a good start to a successful DSA career. This guide will walk you through each Online Loan DSA Registration step as you begin and grow your business.

Step -



Click on "Apply Now", fill in the Loan DSA Partner registration details, and submit along with the documents.

Step -


Expect a Call

The Ruloans support team will call you to guide and coordinate a meeting with you.

Step -



At the meeting, a Ruloans Manager will explain all you need to know, including the process to follow while generating leads.

Step -


Sign DSA Agreement

After signing the DSA agreement, you will become a Ruloans Partner and can start earning instantly.

Once you're comfortable with the processes and procedures, an agreement will be inked between you and Ruloans. Once signed and stamped, you will be an official Ruloans Loan DSA Partner running a Loan DSA Franchise.

Why Partner With Ruloans? - Benefits And Perks

Ruloans Distribution Services Private Limited (RDSPL), a one-stop-shop for all types of Loans, Credit Cards, Fixed Deposits, and Insurance covers 2000+ cities in India to serve 500 million under-served borrowers. Ruloans' 25+ years' financial products distribution legacy, 265+ partner banks and NBFCs, and yearly business of Rs 30,000+ crores bear testimony to a successful journey in the world of finance. Other than the above, the following are the reasons why you should go for Online Loan DSA Registration to partner with Ruloans as a Loan DSA Partner:

Investment Free

Instant Pay-outs

High Potential Industry

Guaranteed Success

Channel Partner Recognition

Easy Process

We partner with industry front-runners to jointly deploy and lead upwardly mobile financial aspirations!

Features And Earnings of Personal Loan DSA Program

In your role as a Ruloans Business Partner in our Loan DSA Partner program as a Loan DSA Franchise, you do the following:


Identify Clients


Check and Verify Leads


Help Pick Finance Provider


Expect Early Loan Disbursals

Trained to be a professional Ruloans Agent by first-class focused coaches and specialists supported by effective and superior digital backend technology and experts, you benefit from our DSA program through Online Loan DSA Registration as follows:

Personal Loan DSA FAQs

Partnering as a Direct Selling Agent (DSA) for personal loans with Ruloans offers a unique opportunity to join a leading financial services provider. Ruloans, with its extensive experience and wide network, provides an ideal platform for DSAs to grow their business and earn competitive commissions. By becoming a personal loan partner with Ruloans, you gain access to a vast portfolio of loan products from over 200 partner banks and Non-Banking Financial Companies (NBFCs), enabling you to serve a diverse client base across more than 2000 cities in India.

Ruloans values its DSA partners and offers unparalleled support to ensure their success. As a DSA with Ruloans, you benefit from:

  • High Commissions: Earn the best payouts in the industry with no cap on referrals and commissions.
  • Flexibility: Enjoy the freedom to work at your own pace and time, allowing you to balance your current business or occupation.
  • Wide Reach: Leverage Ruloans’ partnerships with leading banks and NBFCs to offer loans in over 2000 cities, catering to a broad customer base.
  • Comprehensive Support: Receive training and support from Ruloans’ team of experts to enhance your skills and grow your business.

Anyone over the age of 18, a resident citizen of India, with or without formal educational qualifications, can register as a Ruloans Loan DSA Partner. This opportunity is open to working professionals, business owners, and anyone with a passion for finance and success.

As a personal loan agent, your primary responsibilities will include identifying potential loan clients, verifying their documents, assisting them in choosing the right finance provider, and ensuring a smooth and quick loan disbursal process.

Ruloans provides comprehensive support to its DSA partners, access to an efficient and superior support system, and the best commission payouts in the industry. You will also benefit from the flexibility to work from anywhere and the opportunity to be part of a high-potential finance industry.

The specific documents required for registration may vary, but generally, you will need to provide personal identification, address proof, and any relevant financial documents that demonstrate your capability to operate as a DSA.

After completing the online registration process, submitting the required documents, and signing the DSA agreement with Ruloans, you can start working as a DSA for personal loans almost immediately.

Ruloans offers a robust system for DSAs to manage and track their leads efficiently. This includes access to a dedicated portal where you can monitor the progress of your leads and manage your commissions.

A personal loan agent acts as a mediator between potential loan seekers and financial institutions. They are responsible for identifying clients, verifying their documents, assisting in the loan application process, and ensuring a hassle-free loan disbursal.

Individuals over the age of 18, residents of India, with a passion for finance, and a desire to earn extra income can become personal loan agents. There are no strict educational requirements, making this opportunity accessible to a wide range of individuals.

Applying to become a personal loan DSA with Ruloans is a straightforward process. Interested individuals can apply online by filling out the registration form on the Ruloans website, submitting the necessary documents, and completing the agreement process to start their journey as a DSA partner.

Becoming a loan agent with Ruloans offers numerous benefits, including competitive commission payouts, flexibility in working hours, access to a wide network of financial products and services, comprehensive support and training, and the opportunity to be part of a growing and lucrative industry.

A Personal Loan DSA (Direct Selling Agent) or Partner is an intermediary who helps borrowers apply for personal loans with banks or financial institutions. DSAs are not employees of the bank or financial institution but work on a commission basis to bring in loan applications and assist borrowers in completing the loan application process. They help in sourcing potential customers, verifying documents, and providing guidance on loan products, but the final decision regarding loan approval rests with the lender.

A Personal Loan DSA (Direct Selling Agent) or Partner earns income through commissions from the bank or financial institution for successful loan applications. The commission is typically a percentage of the loan amount disbursed to the borrower. The DSA does not charge any fees directly to the borrower but instead receives payment from the lender for bringing in loan applications and facilitating the loan approval process.

No there are no upfront fees or costs involved to apply for a DSA agent or partner. You only have to provide mandatory documents and complete the procedure to become an agent by signing the agreement.

Before becoming a Personal Loan DSA (Direct Selling Agent) or Partner the most important thing is to have good knowledge of the product and also consider the regulatory requirements and licensing, develop networking and marketing skills, commit to ethical practices, know the commission structure, be aware of legal and financial liabilities, focus on customer service, familiarize with loan application technology, and assess risks.

No, there is no specific quota associated to enroll as a personal loan Dsa.

Join us today for a rewarding career in the financial services industry!


Ruloans is an innovative one-stop-shop for all your financial needs, including Home Loans, Personal Loans, Credit Cards , Business Loans, Balance Transfers, Insurance, and many more.

We here at Ruloans are financial experts with a wide range of products to cater to its customers.

Ruloans is a one stop shop solution having all the financial products be it Loans, Credit Cards, Insurance or Deposits.

Step 1: Ascertain your requirement. Figure out why you need a loan and how much you need.

Step 2: Check your loan eligibility. You can find out your eligibility on our website via Ruloans Eligibility Calculator.

Step 3: Calculate monthly installments. You can calculate your EMIs using Ruloans EMI Calculator for an accurate and instant result.

Step 4: Approach the bank. You can reach our financial experts who are always on their toes to guide you to a quick loan disbursal at the most desirable rate.

Step 5: Submit documents. You can check our website for details regarding the documents required while applying for a loan.

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