The loan distribution business in India is growing rapidly, offering substantial opportunities for individuals and companies to earn high commissions by becoming a Loan DSA Agent (DSA) or Direct Selling Agent. If you are looking to start your journey in this industry, partnering with top loan DSA companies in India can provide you with the right platform, strong lender tie-ups, and reliable support to maximize your earnings.
In this blog, we will explore the top loan DSA companies in India, highlight their strengths, and help you decide where to start your career as a Loan DSA.
Top Loan DSA Companies in India: Partner with Leading Banks & NBFCs to Maximize Your Earnings
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Ruloans – India’s Leading Loan Distribution Company
When it comes to top loan DSA companies in India, Ruloans is a market leader. With partnerships across 275+ private banks, PSU banks, and NBFCs, Ruloans gives both individual DSAs and corporate DSAs in India unmatched opportunities to grow.
Key Highlights:
- Wide product portfolio including personal loan, home loan, business loan, loan against property, working capital, machinery loan, solar loan, education loan, credit card, insurance, & Insurance products.
- 30,000+ distribution partners across India.
- Attractive DSA loan agent commission with on-time payouts.
- Ruconnect App – India’s first B2B Loan Distribution Channel Partner App for smooth Bank DSA registration, lead tracking, and payout management.
- Comprehensive training and support for both individual DSAs and corporate DSA registration partners.
If you want to grow your income consistently and work with India’s top lenders, Ruloans is the perfect choice to begin your DSA journey.
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Apnapaisa
Apnapaisa is a well-established financial marketplace that gives DSAs access to a variety of loan products. Whether you are exploring Bank DSA registration or want to become part of a corporate DSA in India, Apnapaisa offers a platform that works digitally.
Highlights:
- Easy loan comparison for customers.
- Presence across multiple Indian cities.
- Opportunity to serve salaried and self-employed customers.
Apnapaisa is suitable for DSAs who want to focus on a digital-first loan distribution approach.
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Andromeda
Andromeda is among the oldest and most trusted names in loan distribution. With decades of experience, the company has built credibility and a large customer base.
Highlights:
- Presence in multiple Indian cities with branch offices.
- Vast network of DSAs and advisors.
- Access to different loan categories such as personal loans, business loans, and LAP.
For DSAs looking for stability and brand recognition, Andromeda offers a proven track record.
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ICICI Direct
ICICI Direct, a part of ICICI Securities, is primarily known for its stockbroking and investment platform, but it also offers loan distribution services.
Highlights:
- Strong brand name of ICICI Bank.
- Multiple loan products including home loans, car loans, and personal loans.
- Integrated financial services offering both loans and investments.
For DSAs who want to combine financial products with loans, ICICI Direct can be a great option.
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BankBazaar
BankBazaar is one of the most popular digital loan marketplaces in India. It connects borrowers directly with lending institutions through an online portal.
Highlights:
- 100% digital loan comparison and application.
- Partnered with top banks and NBFCs.
- Special focus on personal loans and credit cards.
If you are a DSA who prefers online customer acquisition and faster processes, BankBazaar is a strong platform for you.
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LoanTAP
LoanTAP is a fintech company that specializes in flexible personal loan products. It focuses on offering customized loan solutions with a simplified process.
Highlights:
- Quick and paperless loan approval.
- Strong demand for personal loans among young professionals.
- Attractive DSA commission model.
LoanTAP is best suited for DSAs who want to specialize in the personal loan segment.
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Mymudra
Mymudra is a growing financial services platform catering to different loan categories. It aims to simplify loan distribution across urban and semi-urban areas.
Highlights:
- Personal, business, home, and loan against property products.
- Expanding presence across India.
- Simplified DSA onboarding and training.
This company is ideal for DSAs who want to start small and gradually build their network.
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Lendingkart
LendingKart has established a strong presence in the fintech sector, particularly in the SME and MSME lending market. It focuses on providing unsecured business loans to small businesses.
Highlights:
- End-to-end digital loan application and approval.
- Quick disbursements for entrepreneurs.
- High demand for working capital loans in India.
If you want to target the small business financing market, Lendingkart is the go-to DSA partner.
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Loan Street
Loan Street is an emerging loan distribution company that provides DSAs access to multiple loan products through partnerships with banks and NBFCs.
Highlights:
- Easy onboarding process.
- Multiple categories, including home loan, LAP, and personal loan.
- Partner-driven business model.
For DSAs just starting their careers, Loan Street offers a valuable platform to gain experience.
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ChoiceConnect
ChoiceConnect, part of the Choice Group, is a growing financial distribution brand offering a mix of loans, insurance, and investments.
Highlights:
- Multi-product offerings.
- Backed by financial expertise from the Choice Group.
- Tech-driven loan processing.
This company is ideal for DSAs who want to offer clients a comprehensive financial services package.
Final Words!
Choosing the right partner is the most crucial step to becoming a successful Loan DSA. While all the companies mentioned above offer opportunities, Ruloans clearly leads the market with its vast lender tie-ups, strong digital platform (Ruconnect App), timely payouts, and nationwide presence.
If you are looking to start or grow your career as a Loan DSA, join Ruloans today and partner with India’s top banks and NBFCs while enjoying attractive commissions and end-to-end support.
