DSA: Direct Sales Associates and DSA Loan Agents Program

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What is DSA?


DSA stands for three different terms Direct Sales Associates, Direct Selling Associates and Direct Sales Agents. An Individual or person is known as DSA when he or she works as a referral Associate agent for a banks, NBFC's or other (FI) financial institutions.


The working process of a DSA includes searching for potential clients (loan lead) for banks, NBFC's or other financial institutions for whom they can work full-time or part-time. DSA's will find people who need any of the following: personal loans, Home loan, Business Loan, Used Car Loan, a mortgage loan (property), credit card, etc. These potential client leads are then sent to the represented bank/NBFC/financial institutions and the loan approval process begins.


DSA is a middle man between the customer and the lender. In this process, DSA has to check certain facts and parameters for clients and lenders security purposes. Below mentioned is the checklist, a DSA has to ask and fulfill:


  1. 1. Client's background
  2. 2. The client is submitting the right documents.

DSA will receive a certain pay-out which is like commission or income for their service. This particular pay-out is a percentage of the lending amount they disburse. You can also see this as extra income that someone like a working professional or businessman can earn.


How to Apply for DSA program through Loan Agency?


Joining the loan DSA program is very easy. You only need to follow 5 straight steps:


  1. 1. Visit Ruloans.com and click on the "Partner Program".
  2. 2. Fill the form with your details.
  3. 3. Our support team will call, guide & coordinate with you to set up face to face meeting.
  4. 4. Our manager will be responsible for explaining the whole process you need to follow while generating a lead.
  5. 5. Then an agreement will be created for you to sign. Once you do so, you will be part of our DSA team (loan consultants) with one of the best Direct Selling Agency in India.

What is DSA Work Profile?


Below is a worklist that DSA agents have to perform:


  1. 1. Provide banks, NBFC's or other (FI) financial institutions with potential leads.
  2. 2. Perform a background check for prospective clients.
  3. 3. Collect, check & verify all required documents from clients.
  4. 4. Repeat the process; generate more leads to earn more money that will be paid to you once each month.

How to Become a DSA Loan Agent and Partner?


As mentioned above, in just 5 steps, you can become a part of India's leading "Loan Consultants" (DSA) team. Apart from online means, you can always visit our Headquarters office in Mumbai and meet our managers. Here you will understand how we supervise and regulate loan DSA business in PAN India.


What is a Eligibility of DSA - Direct Sales Associates?


If you are an Indian citizen over 18 years of age, you can join our firm and be part of this exciting loan agency program. You can be a person working in a company/organization where you have to conduct and manage work in a certain way. In our partner program, you will be doing the same thing as you will administer and govern work as per our set rules.


What are the Advantages of Being a DSA or a Business Associates?


Loan agents operating from our team are like the mastermind who plan, handle and oversee their work so they can generate good loan leads and earn a high income every month. In case your location doesn't have our office, we can help and set it up for you. Here you can control and give instructions to your staff in order to generate loan leads and improve Ruloans' network in that area.


Since you showed interest in joining our loan selling program as an agent, we will allow you to run the business as per your choice. Your work is of prime concern to us and hence we will train and improve your skills to sell & network on the PAN India level. With our help, you can conduct loan business and help people borrow funds from the Banks in a safe manner.


What Kind of documents are required to sign up for the DSA program?


As mentioned above, the only criteria set by Ruloans for any individual to become a DSA loan agent is that they are an Indian citizen over 18 years of age. Our documentation process is minimal and we have kept it simple so no one has any problem.


All you need to do is submit your KYC like Aadhar card, PAN Card, Driving License and Bank account details in advance so we can complete the verification and welcome you like a loan agent in Ruloans.


Who can become a DSA agent?


Any individual that wishes to grow their career, improve their income and knowledge can become a DSA agent. Also, if you wish to be your own boss and work as per your convenience, Ruloans is the place to join! With our skills and expertise, customers have borrowed the right loan amount for their needs. Moreover, we have done this exactly as they wish.


What is a DSA Registration Process?


The DSA registration is just a simple process so we get to know our partner and see how we can help each other. When you register with us, we run a background check so we can understand your skill set, your experience and how much will we need to train you. Ruloans ensures that each loan agent gets fair treatment and that they get opportunities to grow their income as much as they wish.


What is NBFC's?


NBFC is a Non-Banking financial institution that runs and operates exactly like a bank. They offer services related to loans, credit facilities, overdrafts, money markets, etc but do not have a banking license. That's the only major difference between Banks and NBFCs.


What is financial institutions?


A financial institution is an entity (company) that operates in services related to financial and monetary activities. A few examples of these services are loan services, currency services, deposit services and much more. A few categories of Financial institutions are as follows: Commercial Banks, Investment Banks, Brokerage firms, insurance companies and many more.


List of top 60+ NBFC's and Banks for DSA


Aadhar Housing Ltd Aditya Birla Finance Ltd Aditya Birla Home Finance Ltd
AU Finance Axis Bank Ltd Bajaj Finance Ltd
Bank of Baroda Capital First Ltd Capital First Home Fin Ltd
Capital Float Capri Global Finance Pvt Ltd. Cholamandalam Investment & Finance Co. Ltd
DHFL Home Loan Clix - GE Money Yes Bank
Tata Capital Financial Services Ltd. Dewan Housing Finance Ltd DMI Housing Finance Pvt Ltd
Edelweiss Housing Finance Ltd. EDELWEISS RETAIL FINANCE LIMITED Equitas Fin. Pvt. Ltd.
Equitas Small Banking Fin. Pvt. Ltd. Essel Finance Fedbank Financial Services Ltd.
Fullerton India Credit Co. Ltd Fullerton India Housing Fin. Ltd. HDB Financial Services Ltd.
HDFC Bank Ltd Hero Fin Corp Hinduja
HSBC Ltd. ICICI Bank Ltd IDFC Bank Ltd
Incread - Bee Fintec IIFL (India Infoline Finance Ltd) Indiabulls Housing Finance Ltd. (IBHFL)
Indostar Capital Finance Ltd Indusind Bank Ltd. Intellecash Microfinance Pvt Ltd
Janlakshmi Financial Karvy Financial Services Pvt. Ltd. Kotak Mahindra Bank (RHBL)
Kotak Mahindra Prime Ltd. Lending Kraft L & T Finance Ltd
Magma Fincorp Ltd Vistaar Financial Services Pvt Ltd - Banglore Magma Housing Fin Ltd
Mahindra Finance Neo Growth Credit Pvt Ltd Orix Leasing And Financial Services Ltd Mortgage Loan
PNB Housing Finance Ltd Qbera Ratnakar Bank Ltd
Reliance Capital Ltd Reliance Home Finance Ltd Religare Finvest Ltd
Religare Housing Dev. Fin. Serv. Ltd SBI CAP Securities Standard Chartered Bank
Shriram City Union Finance Ltd Shriram Housing Finance Ltd Tata Capital Housing Finance Ltd

Ruloans Distribution Services Pvt. Ltd.


Ruloans Distribution Services Pvt. Ltd. belongs to Rushabh Marketing Services Pvt. Ltd. Ruloans is a large financial distributor agency operating across locations below:


Mumbai Delhi and NCR Kolkata
Chennai Bangalore Hyderabad
Pune Ahmedabad Indore
Baroda Nagpur Lucknow
Kanpur Nashik Kolhapur
Gujarat Surat Nasik
Navi Mumbai Chandigarh


Ruloans Distribution Services has a network that consists of more than 10+ branches in Mumbai and is one of the largest Direct Sales Associate companies with multiple Loan agents operating in this area that have a combined team experience of 12+ years.


Ruloans began sourcing credit cards & loans since 2000 and since then have grown over the years to become one of the largest Direct Sales Associate or Loan Agent for all Banks & NBFCs.


Our association with almost all banks & NBFCs are disbursing more than Rs. 5000 Crore per year and hence over a period of time, this huge figure makes us one of the largest players in the region of India. We abide by norms and processes that are laid by company rules, which is unparalleled to any in this Loan Industry.


Ruloans is one of the largest financial distributors in India, Direct Sales Associate, Loan Agent & also has a huge presence offline. Our core team works from our headquarters in Mumbai.


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